Business & Management Integrated

Integrated BBA + MBA Degree Program

An accelerated 4.5-year dual-degree pathway from Amity University. This UGC-entitled program bridges foundational business education with advanced managerial leadership, featuring 17+ global specializations and AI-powered academic support.

4.8 (245+ reviews)

3200+ enrolled

4.5 Years (10 Semesters) total duration

📚 What You'll Learn

Strategic Business Leadership

Advanced Financial Management

Digital Marketing & Analytics

International Business Operations

Entrepreneurial Strategy

Conflict Resolution & Ethics

₹402,800 ₹450,000 10% off

Certificate of Completion

Downloadable Resources

Enroll Now

✨ Program Highlights

What makes the Integrated BBA + MBA Degree Program program exceptional

✨ Course Highlights

Duration: 4.5 Years accelerated dual degree

Global Accreditations: UGC-entitled & WES Recognized

17+ MBA Specializations available

Includes Integrated Industry Internship

Placement Support with Top MNCs

AI-Powered Learning Platform

🎯 Learning Experience

Live interactive sessions

Guided hands-on practice

Real-world industry case studies

Capstone project implementation

Career preparation and employability modules

📖 Course Curriculum

🎯 MODULES

Syllabus for Integrated BBA + MBA Degree Program

BBA - Semester 1: Business Basics

Accounting Fundamentals
Principles of Marketing
Management Foundation
Business Statistics
Business Communication

BBA - Semester 2: HR & IT

Financial Management
Environmental Studies
Human Resource Management
IT Applications in Business
Social Dynamics

BBA - Semester 3: Operations & Research

Production & Operations
Organizational Behaviour
Research Methods
Cross Cultural Management
Financial Services

BBA - Semester 4: Sales & Consumer Behavior

Sales & Distribution
Project Management
Entrepreneurship
Consumer Behaviour
Operations Research

BBA - Semester 5: Strategy & Ethics

Business Strategy
Marketing in Digital Age
Customer Relationships
Financial Planning
Quality Management
Ethics

BBA - Semester 6: Retail & Dissertation

Brand Management
International HRM
Fundamentals of Retailing
Dissertation

MBA - Semester 1: Managerial Core

Accounting for Managers
Marketing Management
Managerial Economics
Statistics for Management
Professional Communication

MBA - Semester 2: Legal & Financial

Business Research Methods
Financial Management
Human Resource Management
Conflict Resolution
Legal Aspects of Business

MBA - Semester 3: Specialization Phase

Strategic Management
Minor Project
Specialization Elective 1
Specialization Elective 2
Specialization Elective 3

MBA - Semester 4: Leadership & Project

Major Project
Social Economic Issues
Digital Marketing
Specialization Elective 4
Specialization Elective 5

🎓 Earn Recognized Credentials

❓ Frequently Asked Questions

Got questions? We've got answers

Is this course completely online?

Yes, this course is 100% online. You can access it anytime, anywhere with an internet connection.

Will I get a certificate after completion?

Yes, you will receive dual credentials - university academic accreditation along with internationally recognized IABAC certification upon successful completion.

Can I get a refund?

Yes, we offer a 30-day money-back guarantee if you're not satisfied with the course.

Is there any live support?

Yes, you'll get 24/7 support from our teaching assistants and access to community forums for doubt resolution.